JOB POST | Marketing Intern

Marketing Intern

Pittsburgh · Internship $10 - $12/hour

We are thinking big. We want to give students the resources to become a new generation of creative and analytical thinkers; a generation of informed consumers and savvy negotiators; a generation of inspired problem solvers and sharp business owners; a generation of informed voters and motivated citizens; a generation who will impact their world and change their future.

Marketing Intern

JOB DESCRIPTION

Daily Challenge with Po-Shen Loh is a series of courses created for high-achieving middle school students with a solid foundation in Pre-Algebra, but who want an additional challenge outside of the classroom. Each course provides a novel perspective on how to approach topics within middle school competition levels of math. These courses encourage critical thinking that empowers students to approach and problems and concepts with a deep understanding. Daily Challenge with Po-Shen Loh is part of Expii.com a free platform that gives students the power to choose how they learn. As founder of both programs Po-Shen’s unprecedented approach to education drives the teams towards change. We are looking to extend our market reach and expand our markets. The marketing intern will be working closely with Daily Challenge with Po-Shen Loh’s marketing team to develop, expand, and maintain the penetration of its products in targeted markets. This internship will help you acquire marketing skills and provide you with knowledge of various marketing strategies. Ultimately, you will gain broad experience in marketing and should be prepared to enter any fast paced work environment. This role will have the ability to focus on the market segment that the candidate is most familiar with. RESPONSIBILITIES

Perform market analysis and research on competitors
Plan and create appropriate content for marketing materials (posters, flyers, brochures, email-marketing, etc.)
Assist with preparing and purchasing marketing materials
Regularly create content for social media platforms (WeChat, Weibo, Twitter,Facebook, Instagram, etc.) and track content data (click rate, repost rate, "thumbs up" rate, etc.)
Conduct analysis and generate reports for key metrics from marketing campaigns
Execute Keyword Research for social media, website SEO and digital advertising
Identify new and innovative ways to promote online math courses
Assist with the planning, execution and analysis of marketing events and promotional activities
Support the marketing team in daily administrative tasks

ESSENTIAL SKILLS

A love of math
Native language of the target market
Solid understanding of different marketing techniques
Experience operating social media platforms and growing audiences
Current enrollment in a bachelor’s or master’s degree in Marketing, Media, Education or other closely related field
Superior professional writing and interpersonal communication skills
Data analysis skills, including the ability to use appropriate tools and deductive reasoning
Authorization to legally work in the United States

PREFERRED BROADER SKILLS

Experience in education industry
Grit, positive attitude, strong self-motivation, and great inspiration for a startup environment
Creativity and intellectual curiosity